Publicis office Shanghai

Founded in 1926, PUBLICIS Group is now the 3rd largest communications group in the world. Through a powerful alchemy of creativity and technology, we are driving business transformation across the entire value chain.As a Connecting Company, we are able to deliver as the Power of One - driven by a common purpose, a powerful spirit, shared behaviors, great character and a relentless focus on our clients.
The project derives a series of mathematical conceptual designs based on the theme of "link" of the Publicis Group and the space form.The golden model of "number" is used to divide the space, and the linear concept of "number" is used to create the space form.The linear theme expands the description of the whole space, and the vertical and horizontal lines of the 2F reception create an infinite sense of space . The gentle color dissolves the boundaries of the space, making the whole space tend to be infinitely extended.Entering the main space, the superposition of white and glass materials strengthens the linear interpretation of the space, and several bright colors emphasize the main functions and areas in the space.Stepping into 5F , we came to the reception space, where the exposed ceilings were arranged in an orderly manner, and the overall atmosphere of the space was outlined in the design language of linear narrative, and the vertical arrangement of green plants improved the space's breadth; The glass partition in the distance extends the longitudinal view.The space is mixed with logs, steel bars, concrete and glass. It is organized, arranged and constructed into an orderly office area by linear and clear design language. The red pipeline plays a distinct role in the open ceiling, plays a leading role in building the order of the space, and the eye-catching color also conveys the active sense of the space.